LaRaedo Blog - Horse Farm Management and Invoicing Software

Archive for March, 2010

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March 25, 2010

Interview with Purina Mills at the 2010 Michigan Stallion Expo

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Interviewing is so much fun! When I was at the 2010 Michigan Stallion Expo a couple weeks ago, I took the opportunity to speak with Matt Rorabaugh who is an Equine Specialist with Purina Mills. Matt certainly knows a lot about Purina’s equine products as he so expertly describes in this short interview.

I have learned that my voice is a bit too quiet and in my future dealings with video interviews, I will be sure to SHOUT rather than whisper during my introductions. Although, Matt does a fantastic job doing his part!

For more information about all the many Purina Mills equine product, check our their website at Purina Mills.

What products do you use for your equine feed?

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March 22, 2010

Use LaRaedo for FREE and Bring More Revenue to Your Horse Boarding Farm

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LaRaedo Horse Main Photo 150x150 Use LaRaedo for FREE and Bring More Revenue to Your Horse Boarding FarmI have created a horse farm software that I want to share with the world. When I tell people about it, I feel inspired. My whole being wants to shout out loud ‘Here is what you have been looking for; look over here’! So I am using today’s post to simply tell you about how my dream can help you move your business into new revenue building territory and offer it to you for FREE. Interested? then read on ….

It’s all about mind set. Many of us have heard this phrase repeated again and again in recent months. But what does that really mean? To me, it feels like a change of thinking, of opening up to new ideas.

There is so much talk about social media and how facebook and twitter and linkedin can help us build relationships and, for those of us in the business world, help us grow our business.

LaRaedo horse farm management software is very similar to those social medias but rather than building relationships with an entire ocean of people, it is about building relationships with the pond or lake in your own backyard.

LaRaedo is a web-based software. What that means is that the software resides on a secure server. The farm owner logs in, creates accounts for their horse boarding customers and staff. Then with the help of the farm’s staff, trainers or barn managers, keeps the horse boarding customers informed on the health and maintenance of their horse.

What better way to build relationships than to keep your own boarding customers happy and feeling like they are important. And, of course, they are! You need them and they need to feel your appreciation.

Remember that this software is an investment to the future of your farm business. Just as with social media, it takes time to get the word out that you offer something unique and satisfying at your farm. Something not offered at most barns.

You are the new age boarding farm that uses technology to build a better, more improved relationship with your boarders. As they say in social media, after a period of time, building a trusting relationship becomes viral and suddenly you have horse boarders waiting in line to board at your farm.

Why, because you care about them and want them to know it. You took that extra fifteen or twenty minutes each day to keep them informed about their horse, lessons or training.

You provided them with a means to connect with you; the opportunity to send you message alerts. Each day you quickly review your boarders messages and respond. You may not have an immediate resolution to their request but you listened and responded.

Imagine the fun for you and your team to keep your boarders informed about training or lessons by extending them links to YouTube so that they can see a short video of training or one that you took of them from a recent horse show.

At the end of each month, your horse boarders receive notification that their invoice is ready for viewing. They log in to their account and review not just a simple dollar amount bill but a full, line-by-line itemized bill that provides a date when these items occurred and a description of each item.

There is no confusion as to what and when because they were able to view each expense during the month every time they logged into their account. It’s all in there, when it happened, who it was assigned to and when the task or event was completed.

You can send them a notice when the bill has been paid or if it becomes over-due. They can view and print and have a history of what they have been paying you each month for the care and feeding of their precious investment.

Now here is my offer to you. For the next FOUR DAYS, from March 22 through MARCH 25, I will offer this software to any farm owner that wants to use it for as long as they want to use it FOR FREE.

I want you to see first hand how this product will bring revenue to your farm! I believe in it and know that you will too once you take the time to start now and move toward building more revenue for your business. This is the year for YOU and your FARM.

All you need to do is sign up for the newsletter on the upper right side of this blog and I will contact you with the details. We will walk through the process together so that you completely understand how to use it. Should only take an hour at best. This is truly a simple program, it just takes initiative on your part to change your MIND SET today!

So what are you waiting for? Let’s get started TODAY!

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March 18, 2010

Linda Houston Equine Photography Interview

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Recently, my friend Linda Houston and I went to the Michigan Stallion Expo in Lansing. We decided to interview one another and post it on our blog sites. Linda is an extremely talented photographer and one of her areas of expertise is equine photography. I love listening to her vividly descriptive way she explains how to capture the beauty of the horse and rider in a photograph.

Linda is an extremely generous person, in business and friendship. I met her when I was looking for someone to photograph me for my website and business card. We hit it off right away as we started talking about our many similar experiences supporting our children’s horse sport involvement.

The next thing I knew, she was right there with me filming my short video describing LaRaedo and how it can assist farm owners. She never asked for a dime and we spent many hours fine tuning the film to make it just right.

Check out her website where she displays numerous equine related photos and a variety of other fine art displays at Houston Photography.

Here is a short clip of our easy going interview with Linda as she describes her passion. Enjoy!

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March 14, 2010

Michigan Stallion Expo 2010 – Interview with Dorothy Mueller, Ironwood Farm

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I had the opportunity to do a short, fun and totally impromptu interview with Dorothy Mueller at the 2010 Stallion Expo sponsored by the Michigan Horse Council in Lansing Michigan at the Michigan State Coliseum on March 13.

Dorothy has been involved with horses for many years. She is a Grand Prix trainer and exhibitor and demonstrates her talents at various expos and horse shows throughout the year. Ironwood Farm is a 20 acre park like training facility is located in Leonard, Michigan.

Included in this video is a brief demonstration of Dorothy’s skill in the discipline of dressage.

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March 9, 2010

The Horse World is FULL of Abundance!

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IMG 0484 300x200 The Horse World is FULL of Abundance!
We live in a time of great abundance.  I know that to some people this does not appear to be the case.  I have found recently for me that abundance can be more of a feeling than anything tangible.  Don’t get me wrong, it is great to see and touch the tangible effects of abundance but I have come to realize that some times I have to believe in the having of it before I ever get even a glimpse of it.

Especially now, in the business world we tend to look at the economy as going down hill where in fact it is really doing quite well.  I did a some research on the horse industry and obtained some very uplifting information that I want to share with you.  This data was obtained from the American Horse Council.  It is extremely encouraging information as it indicates that the horse industry has a very large effect on the economy as a whole.  Far more than I suspect many have realized.  Here are a few statistics:

  • There are 9.2 million horses in the United States
  • 4.6 million Americans are involved in the horse industry as owners, employees or service providers
  • 2 million people own horses
  • The horse industry has a direct economic effect on the U.S. of $39 billion annually and a total impact of $101.5 billion on the U.S. GDP  (gross domestic product)
  • This industry pays $1.9 billion in taxes
  • It supports over 1.4 million full-time employment jobs throughout the U.S. which includes racing, showing, recreation and other types

When it comes to horse economics, which end of the stick are you on? Is it the end that shouts great abundance or something less than that?

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March 7, 2010

Wow – now that horse can jump!

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Check out this really cool video I found on barnmice.

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March 3, 2010

What is a Mastermind Group and how can it help a horse business?

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I recently joined a Mastermind Group that was started by a local networking and social media-learning center called the InSights Group. At first I wasn’t sure what I was getting myself into but thought I would give it my best.   I had heard that Mastermind Groups were instrumental for entrepreneurs that wanted to help each other grow in their business.
IMG 0134 225x300 What is a Mastermind Group and how can it help a horse business?

Napoleon Hill, author of the book called “Think and Grow Rich” described a Mastermind Group as “two or more minds working actively together in perfect harmony toward a common definite object”.

Our group meets every week and we are all committed to attending.  Each week we discuss our business successes and areas that we may need some new ideas.  It is really quite fun and entertaining when everyone comes together to use their creativity in helping each person overcome obstacles in their business and move forward.

I think what I have found most refreshing is that I am not alone in my passion to succeed.  There are others that feel the same way and the energy and enthusiasm to press forward using a positive focus and determination to achieve our goals provides such a sense of freedom.

My business focus is on horse farm management software but everyone else in the group has totally different business platforms.  It really makes it interesting to learn about how others manage their business and that there isn’t just one path to success.  We can often learn methods of improvement from those with businesses nothing like our own.

If you ever have the opportunity to join a Mastermind Group, I highly recommend it.  Share your joy and passion and see how fast your business grows!

Where could you benefit from a group of minds working together for one common goal?

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